Modelado y difusión de temas noticiosos en medios sociales: características y factores de la emergencia de noticias en un canal informativo de Twitter

Palabras clave: Twitter, Difusión de noticias, Medios sociales, Modelamiento de temas, Big Data


Este estudio busca caracterizar el modelado y difusión de temas noticiosos en medios sociales y determinar los factores que influyan en su aparición. Con técnicas en torno a la filosofía del Big Data se analizó un año de tuits del medio colombiano El Tiempo, encontrando que la aparición de temas en el largo plazo se relaciona con atributos del mensaje. Se mencionan implicaciones teóricas y contribuciones para otros modelos a la luz del modelo de Difusión de Innovaciones.


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