Representaciones familiares en los canales de niños menores creadores de contenidos en YouTube. Un análisis comparado de España, Estados Unidos y Reino Unido

Esther Martínez Pastor; Marian Blanco-Ruiz; Ricardo Vizcaíno Pérez

doi:10.32870/cys.v2021.87750

Autores/as

Esther Martínez Pastor Universidad Rey Juan Carlos http://orcid.org/0000-0002-2861-750X
Marian Blanco-Ruiz Universidad Rey Juan Carlos https://orcid.org/0000-0002-7920-5978
Ricardo Vizcaíno Pérez Universidad Rey Juan Carlos https://orcid.org/0000-0003-3164-8099

DOI:

https://doi.org/10.32870/cys.v2021.87750

Palabras clave:

Niños menores, Creadores de contenidos, Youtubers, Familia, Género

Resumen

El objetivo de este estudio es analizar el tipo de familia que aparece representada en los canales de YouTube protagonizados por niños menores de 14 años de España, Estados Unidos y Reino Unido. Se ha seleccionado aleatoriamente un total de 450 videos de 15 canales entre los años 2016-2018 y se aplica un análisis de contenido. Los resultados muestran que la representación mediática de los miembros de la familia sigue manteniendo la estructura de familia tradicional, diferencias culturales en cuanto a cómo la familia participa en los videos según el país y la presencia del padre o la madre como coprotagonista.

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