How are communication companies adopting AI
DOI:
https://doi.org/10.32870/cys.v2025.8846Keywords:
Artificial intelligence, Technology, Journalism, Automation, CommunicationAbstract
Artificial intelligence (AI) is reshaping the media landscape, influencing news production, consumption, and dissemination. AI algorithms support content generation, trend tracking, and fact-checking. This study examines 108 companies using AI through a documentary review and expert survey. Text generation is the most common function, while experts consider fact-checking the most useful. A geographic disparity exists, with the United States leading in AI adoption, while other regions lag. AI holds great potential for media transformation, but its inclusion remains uneven across countries.Downloads
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